User research & journeys
Interviews and journey maps that surface what users actually struggle with — before opinions harden into screens.
Services/Product Design
04Product & UX Design
Research-led interfaces and design systems, created alongside the engineers who build them — so what ships looks like what was designed.
01What we design
Design and engineering sit in the same room here — so every screen is drawn with full knowledge of what it costs to build.
Interviews and journey maps that surface what users actually struggle with — before opinions harden into screens.
Every path through the product mapped and pressure-tested cheaply — while changes still cost minutes, not sprints.
Polished, on-brand interfaces with the states nobody remembers to design — loading, empty, and error included.
Tokens, components, and usage rules in Figma and code — so screen forty looks like it belongs with screen one.
Test the product before it exists — realistic prototypes for user tests, investor demos, and stakeholder sign-off.
Watch five real users try the prototype and you'll know what to fix — before a line of code is written.
02How design happens
User interviews and competitive review — we design for evidence, not for the loudest opinion in the room.
Flows and structure agreed in low fidelity, where a big change costs an afternoon instead of a sprint.
High-fidelity screens wired into a clickable prototype — with engineers reviewing feasibility as we go.
Usability-tested with real users, then handed off as a documented system — not a folder of screenshots.
03Proof
TravelTravel discovery app with personalized local experiences, live maps, and instant booking on iOS.
EntertainmentOTT streaming app with web series, trailers, downloads, and in-app chat.
E-commerceBoutique fragrance store with rich product storytelling and gifting.
04Questions
Yes — most of our design work is on live products. We audit what's there, keep what tests well, and redesign in stages so users are never dropped into an unfamiliar app overnight.
Everything is yours: Figma files, design tokens, component documentation, and research notes. Any designer or team can pick up where we left off.
Yes, and we recommend it on every project. Watching five users work through a prototype finds most of the serious problems — at a fraction of the cost of finding them in production.
Either. Some clients take our design system to their own engineers; most have us build it too, because designs survive best when the same team carries them into code.
Book a free 30-minute consultation. We'll talk through your idea and map out the fastest path to shipping it.
or email us at hello@gentleitsol.com